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T-109.4300 Network Services Business Models (3 cr)

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T-109.4300 Network Services Business Models (3 cr)

Sakari Luukkainen

Lecturing Researcher, Networking business Department of Computer Science and Engineering

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The course is especially designed to Telecommunications Software A2 Study Module and to Master's Programmes Mobile Computing and NordSecMob

• To describe describe the challenges service providers face in offering new mobile services taking into consideration both the business aspects and the fast developing technology

requirements and possibilities

• The course focuses on theoretical models of the network services commercialization process as well as practical case examples related to emerging mobile multimedia services

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Graduating the course

The preferred prerequisite for this course is basic knowledge of telecommunications networks and management science

• 10 lectures (incl. intro), on Thursdays in hall T3, at 14.15-16

• Exam requirements consist of the lectures and the following book:

Mobile Service Innovation and Business Models Bouwman, De Vos, Haaker (Eds.), 2008

ISBN 978-3-540-79237-6

The electronic version of the book is available in the HUT library.

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El. version:

http://www.nelliportaali.fi Quick link: e-books

MyiLibrary

or through TEEMU

Outside campus area: see remote access instructions Hardcover: Amazon

price ca. 60 €

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Graduating the course

• First examination is 7.5.2009 at 9 - 12 in lecture hall T1 and the enrollment to the exam is required, 3 exams / year

• Exam consists of three essay questions of which two is

compulsory, six concept definitions and one applied question concerning some real life business case

• The exam results will be published within a month in the T- 109 notice board

• If you are interested in making bachelor's thesis related to networking business contact Sakari

• Master thesis related to business is also possible in Master's Programmes Mobile Computing and NordSecMob

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Compulsory courses

S-38.3001 Telecommunications Forum 1-5

T-109.5410 Technology Management in the Telecom Industry 3 S-38.3041 Operator Business 3-5

Optional courses

T-109.7510 Research Seminar on Telecommunications Business 5 T-110.5110 Computer Networks II 4

T-124.5100 Networked Business Processes and Models 4

TU-91.2005 Strategic Management of Technology and Innovation 5 T-86.5300 ICT Enabled Commerce 4-6

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Master/bachelor's Thesis Scope

• Emerging mobile technology product strategy

• Development of innovation process

• New mobile service commercialization

• Integration of mobile data & business processes

• Business development of start-up companies

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Technology Strategy Analysis for Ultra Wideband Communications Business Model Development and Strategic Choices – the Case of Site Logic

Implementing Mobile Information Systems in Maintenance Industry Analysis of Advanced Telecom Computing Architecture Effects to Mobile Telecommunications Network Industry

Launching Value-added Services in Emerging Mobile Markets

Disruptive Technologies and the Music Industry: Incumbents vs. New Entrants

Regulation and International Mobile Roaming

Context-Related Digital Rights Management in the Mobile Networks Analysis of VoIP Interconnection Evolution

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Employment opportunities

• Many new business possibilities open up with unclear market need - many failures and unexpected success - need for increasing attention of innovation management

• There is an increasing number of positions in

telecommunications companies, which require techno- economic skills

• Networking Business studies will open up positions in e.g.

product management, product marketing, sales, consulting and R&D project management in the telecom sector

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22.1. Introduction, Sakari Luukkainen

29.1. Mobile communications market, Sakari Luukkainen

5.2. Theoretical frameworks of service innovation, Sakari Luukkainen 12.2. Mobile navigation, Andrey Khurri

19.2. Company case SiteLogic, Pär Österlund Week 9 Winter holiday

5.3. Mobile broadcasting, Eino Kivisaari Week 11Exam week

19.3. Mobile advertising, Markus Ståhlberg 26.3. Mobile P2P, Mikko Heikkinen

2.4. Mobile social networking, Olli Mäkinen Week 15Easter holiday

16.4 Mobile data services and business process, Sakari Luukkainen 7.5. Examination

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