6. Conclusions and discussion
6.2. Limitations and directions for further research
Both external factors and internal factors can work as drivers for opportunity emergence/creation either individually or as a combination. It would be interesting to study the relationship more and determine which drivers and factors provide more opportunities. Also as it was underlined by many scholars, the topic needs more empirical research to better understand which drivers and factors are prominent or is it even generalizable.
This study was limited to only 5 cases to get a general understanding how well the theoretical frameworks explain the process in practical level. Next it would be interesting to approach the research questions with bigger sampling and in quantitative way. This is essential to make any solid arguments and conclusions considering the research questions.
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Appendices
Appendix 1.
Following questions worked as a base for the interview and we carried out a free conversation depending on the case which factors were important to discuss.
1. Prior education
2. Prior work experience (number of positions/ventures and years) 3. When did you decide you want to become an entrepreneur
• Prior or after opportunity?
4. What was the opportunity you recognized
5. Was the identification an aha-moment or more of a slow construction of an idea over time.
6. Was the opportunity search systematic and intentional or unintentional and coincidental
7. Where did the idea come from
8. How was supply and demand present on the markets prior identification
* Put below factors in order (most important first regarding opportunity identification):
• Knowledge
• Luck
• Social networks
• Job experience
• Life experience
• Rare information
• Favorable market setting
• Entrepreneurial mindset