Hidden Gems, a case of Tampere University

The Tampere University is one of the biggest hirers of international talents in the Pirkanmaa region. A research done at the Tampere University reveals that one third of today’s researchers of the university are of foreign background with 40 percent of them relocating with their spouse or partner. Relocation in this context is defined as the process by which non-nationals move to a country for a determined period of time for employment purposes (IOM 2011). In this thesis, the spouses are referred to as international talents. Previous research provides evidence that the spouses of the international researchers and other university employees have, on average, higher qualification levels than other immigrant groups. Despite their qualifications, they may have to stay home for years before finding employment. Research tells us that successful expatriate assignments has been found highly correlated to the way the spouse adjusts into their new setting, and that there is a spillover effect of the spouse’s adjustment on the expatriate and vice versa (Takeuchi, Yun & Tesluk, 2002). More specifically, couples become interdependent and their attitudes and behaviors influence each other. A survey done at the Tampere University

reveals that 90.9 % of the international staff members agree that the dissatisfaction of their spouse influences negatively their research work.

To avoid assignment disruption, failure and identity loss Tampere University started in 2018 to provide a set of services to ensure that spouses are able to improve language skills, build a social network and establish a social identity in Finland (Shaffer & Harrison, 2001). As mentioned above, the Hidden Gems is part of the Talent Boost agenda and is partly funded by the European Social Fund. The objectives set out with the funding institution was to secure employment for five highly skilled talents within the two first years of project execution.

More specifically, the Hidden Gems is a new programme offered for the researchers’ spouses to promote the utilization of immigrant professionals’ expertise and human capital to meet the needs of industry and business, so that the participants find employment that corresponds to their qualifications and ensures them fair compensation. The services start before arrival, followed by a six months settling period as well as a continuous support after the onboarding period.

Table 1. Hidden Gems value proposition

During the contract negotiation phase, the Hidden Gems programme acts as a talent attraction tool.

Following the idea that spouses play an important role in the decision process to accept an international assignment, the Hidden Gems supports the spouse during the process by providing relocation advise, for example visa, housing and schooling information. In addition, the Hidden Gems provide information regarding potential connections to the host country before arrival. Once the expatriate family has arrived in Finland, the spouse is enrolling into a six months settling in phase. During that period, Tampere University equip the spouses to become the actors of their own success in Finland by providing several activities related to networking, mentoring and professional development.

Figure 4. Hidden Gems core objectives.

The three services are respectively defined as mentoring, professional development and networking.

1. Mentoring: Encourage the participants to reflect on their career path options and identify their strengths, skills and abilities as well as define a set of goals in Finland.

Talent Attraction

&

Retention

Mentoring

Networkin g Profession

al developm

ent

The aim is to strengthen the participant’s self-esteem and turn their expertise into an asset for the Finnish labour market.

2. Professional development: Familiarize the participants with options in Finland and new ways to flourish in the Finnish society as well as provide insights on job search and its components. The aim is to establish links between “self” and the Finnish labour market.

3. Networking: Provide a safe environment for the participants to build and cultivate a set of social and professional connections in Finland. The aim is to activate the participants in increasing diverse social networks as a valuable source of peer support, professional contacts and information on job leads.

Following the settling in phase, an informal continuous support is still available. For example, alumni activities such as monthly lunch and newsletter are organized. The spouses are always welcome to ask any questions after their participation in the programme. The Hidden Gems programme is designed based on three main learning methods; theoretical, practical and experiential. The experiential learning is the core principle of the programme with the premise that learning is a “holistic process of adaptation. It is not just the result of cognition but involves the integrated functioning of the total person- thinking, feeling, perceiving and behaving”

(Armstrong & Fukami, 2009, p. 43) and that “learning results from synergetic transactions between the person and the environment” (Armstrong & Fukami, 2009, p. 44). Following this approach, the Hidden Gems programme is intentionally developed to empower spouses to become the actors of their own success in Finland. The five-step journey described below is the non-linear path, that the Hidden Gems participants are evolving through during their six months participation.

Figure 5. Hidden Gems journey

Recognize your potential!

The participants are first supported to recognize their set of skills and abilities, determine their personal attributes and define a set of goals in Finland. To achieve this objective, activities such as self-discovery workshop and individual coaching are organized.

Finland’s potential

Secondly, the participants are supported to familiarize themselves with options and ways to flourish in Finland by establishing links between “self” and the Finnish society. To achieve this

objective, activities such as Finnish language course, Finnish culture workshop, unemployment possibilities, tax card workshop and working in Finland workshop are organized.

Brand your potential!

Thirdly, the participants are supported to assess their current attributes and package them in the Finnish context. To achieve this objective, activities such as CV and CV video clinics, LinkedIn profile and Interview mocking workshops, business cards development, story building and pitching workshops are organized.

Bridge your potential

Fourthly, the participants are supported to build and cultivate a network of connections and develop a soci¹al identity in Finland. To achieve this objective, activities such as Tampere city tour, sport classes, alumni lunch, mentoring programme, networking workshop, job-hunting session and several opportunities to meet with local companies are organized.

Release your potential!

At last, the participants are given a safe environment to experience job search and its component as well as their first footstep into the Finnish labor market. To achieve this objective, activities such as volunteering in local and international conferences, company challenges as well as internship workshop are organized.

The first Hidden Gems pilot group was formed of 20 international spouses from 9 different nationalities, all living in Tampere region. The participants were chosen according to their availabilities, motivation and their status of international researcher’s spouse.

1 Some of the text is similar to the one retrieved on the www.tut.fi website as I am the author of both the Hidden Gems programme and the website content. The website has recently been transferred to

projects.tuni.fi/hiddengems.

During the first year, the organizing committee found that strong social and professional networks and active participation are vital to successfully integrate and find employment in Finland. Despite this, there are few studies that overview the role of these networks in helping expatriates enter the labour market. Consequently, I initiated a study to explore the perceived organizational support of the Hidden Gems programme in enhancing cross-cultural adjustment and employability in the Finnish context.