• Ei tuloksia

Findings in the exploratory survey aligned almost perfectly with theoretical findings. However, the sample sized used was too small, and therefore results should not be generalized to other populations. Recent articles published about ESOs stated that there is an increase of universal grants in start-ups compared to the ESO grants in the 1990s. Through the exploratory survey it was found most but not all grant universally. The most surprising finding was that founders / co-founders were the only group to reject universal grants. Granting price also was surprising, as granting below FMV can cause some tax implication for individuals and companies, yet many respondents chose to do so.

Literature outlines the flexibility ESOs have for the employee and company. Implementing an ESOP does not make permanent cash obligations for the company. But, after asking respondents about the main motivation to implement an ESOP, a small minority stated cash or liquidity reasons.

This begs the question: does management fully understand the benefit of ESOPs and the flexibility they bring? Expanding this research to all geographical locations around the world and gathering more responses would be beneficial to further validate the findings and ensure better reliability.

The results found from this thesis can provide start-ups in the high technology and other industries a guideline on how other companies are implementing ESOPs and the characteristics of ESOPs.

Especially in the high technology industry, where most of the start-ups are headed by non-business people in the early stages, this thesis can provide general context, background, and understanding of this complex topic.

The work itself was far from perfect. The number of responses received in this study was too small to generalize to other populations. The target population was also very specific, making it hard to collect a numerous responses. The survey itself was very long. Instead of trying gather all information about characteristics of plans and opinions in one survey, it might have been more successful if it was split into two. One survey should have asked about characteristics, and the second could have been targeted to just management / board members to gather their opinions.

In addition, the way the survey was sent out could have been done more methodically, instead of trying to pull e-mails from LinkedIn and through connections of the thesis writer.

It would be interesting to examine the employee perspective on employee stock options. An analysis of management versus employee opinions would be beneficial, as the differences between management’s perceived benefits and what the employees view as real benefits could be pinpointed. With this information, an ideal incentive plan that could combine management’s motivation and goals with the employees’ perceptions could be created. This thesis focuses only on the management opinion, which is half of issue. How employees themselves view the options affect the outcome of the program and the company.

Numerical analysis on how granting ESOs affect public companies’ stock prices should be examined to provide a more in depth view how ESOs affect firm valuation. It could bring valuable insight whether the cost of implementing ESOs are worth the perceived motivational and well-bring benefits. The economic cost of implementing versus motivational or intrinsic benefits would be a key piece of information companies could then use when debating to use an equity incentive program. In addition, it would be interesting to examine how companies are recording the cost of ESOPs and forecasting the effects on firm valuation.

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